1. It’s Free to Use
WordPress is open source which means that you don’t have to pay a cent to use it. Simply go to wordpress.org and you can download it for free.
2. Search Engine Friendly
WordPress has been designed in such a way that it caters towards search engine optimization. If you’re building a site from scratch you’ll have a hard time beating the programmers who’ve developed wordpress.
3. It’s Like a Chameleon
By using themes, which are easy to download and install WordPress is much like a chameleon. It can easily change color, and even shape in just a few easy steps.
4. Plugins
Plugins are free addons to wordpress that are much like upgrading a car. They allow you to make changes and add new capabilities to your wordpress website all for free.
5. Community
More brains are better than one, unless of course you’re Einstein. There are over 10,000 wordpress developers who are constantly tweaking, updating, and making wordpress better. If you’re an individual you can’t compete with that.
6. Easy to Install
You can easily add wordpress.org to your website, most often through your hosting account. When using a large hosting company, such as bluehost.com there’s even a one click install button that will automatically do it for you.
7. Free Upgrades
WordPress developers are constantly updating it to make it relevant, fresh, and competitive. You can constantly get free upgrades as they roll out.
8. Flexible
WordPress is not only a blogging platform, but a full content management system that gives you the flexibility to add a website and a blog all using the same dashboard.
9. Interactive
Since wordpress utilizes blogging you can have a platform that allows you to get interactive with your readers. Comments boxes and RSS feeds are some of the many ways you can more actively engage with your readers.
10. No Software Required
You can access your website anywhere in the world and don’t have to download any software. You can be sitting on a beach in Hawaii updating your website and all you’ll need is an internet connection.
11. Bonus! – Matt Cutts Recommends it
If you haven’t heard of Matt Cutts, he’s a figurehead at Google that focuses on search and spam. In this video he gives an explanation as to why wordpress is a great option for small business websites.
So after all that, why aren’t you using wordpress for your small business website?
Images from vandevivere and flickr
